If you already know what Shopify is, and you also have a Shopify store the time has come to choose a template.
But you start searching and you realize that there are thousands of themes available. And you certainly shouldn’t choose just anyone. The template is going to be key on an aesthetic level, but as they say: “appearance is not everything.” So let’s read more about 5 Shopify themes for clothing USA 2024.
And navigability, web architecture, SEO, and user experience will also depend in part on your choice.
No more no less.
Now, how to choose a theme that meets all these characteristics?
If you are not sure, don’t worry, because in this post we will tell you:
- What criteria should you follow to choose the ideal template?
- What are the best Shopify themes according to the ratings and taking into account all the factors that we have mentioned?
How to choose the best Shopify theme for your e-commerce
As we told you before, not everything is having a beautiful website for your online store.
And, even if a theme catches your eye, before buying it you should take into account a series of characteristics:
- Loading speed: if the template is too “heavy” it will make your website take longer to load. And this is a problem because users will not wait for the page to load, but will leave first. This can cause you to lose potential customers and Google to position your store worse (because the user experience is not going to be good). To avoid this, we suggest measuring template speed with tools like GTMetrix or Pingdom.
- Optimized for SEO: sometimes the source codes of the themes are not optimized for SEO and this will harm your web positioning in the future. Therefore, first of all, confirm that the theme is SEO-friendly.
- Reviews: check that the reviews are good and that the template has a good score. Users who have already tried it will tell you better than anyone what its pros and cons are.
- Updates: When was the template last updated? Check this information carefully, because a theme that is not updated frequently can give you errors in the long run.
- Easy to customize: Make sure the theme is as versatile as possible and allows you to make changes to customize it to your liking. For example, some themes give you more options when editing the page header, which will allow you to place your logo in the place you prefer and not where the template forces you by default.
In addition to checking that it meets these characteristics, we recommend that you preview the template and explore each of its demos (alternative designs of the same theme) since many times these designs vary quite a bit between them.
So it’s worth taking a look at them because, even if a theme doesn’t catch your attention a priori, perhaps your ideal template is among one of their demos.
The 5 best Shopify themes for e-commerce
Now, let’s go with the Shopify themes.
To prepare this list we have chosen the best-selling and best-rated themes that meet the criteria that we have mentioned.
Be careful, all the templates we have selected are paid. Well, although the free ones do not have to be bad, they have more limited functionalities and are usually less customizable. This may cause you to end up switching to a paid template in the long run.
1. Wookiee
This template is among the best of 2024 and is one of the most recommended on the Internet.
Almost 14,000 people have bought it and it has a rating of 4.98 out of 5.
Not bad, right?
It is a versatile theme that adapts to any business, although, in the main demo, it appears adapted for a clothing store. This ease of adapting to all types of e-commerce is due to its high customization.
Wookiee allows you to play with all types of designs and edit its elements completely to your liking.
For example, it has different models for tabs and the product catalog, a wide variety of different header designs, and an infinite number of different functionalities to energize your store (quick product view, thematic pop-ups, columns with related products, etc. .).
2. Her
Another “multipurpose” that has also earned the position of the best templates of 2024. And it’s not just us saying it: it is one of the best-selling themes (almost 19,000 sales) and best-rated (with 4.8 out of 5).
Gives your store a modern and professional touch. Furthermore, according to users, it is a fast and very flexible theme in terms of customization, also in responsive design (on mobile devices).
The developers highlight its high navigability thanks to the filters that allow you to find the desired product sooner and its high loading speed.
3. Port
This popular theme is optimized to offer high loading speed and provide a good user experience. In addition, users highlight that it is highly customizable thanks to a wide variety of options to configure your store as best suits you.
With 31 demos to choose from and constant updates, we couldn’t fail to mention this Shopify theme.
Although it is not classified into any specific category of e-commerce, in its demos we can see that it is especially suitable for clothing stores.
4. Electro Gadgets & Electronics Multi-languages
We continue with an almost exclusive theme for electronics stores.
Very useful for international stores that sell in different languages because, as the template developers mention, it works with any Shopify “ Native language app ” (applications that translate into the native language of the person who enters the page).
It has vertical and horizontal menus, so you can edit them as they best suit your store.
In addition, the latest update brought an optimization to make it lighter (and therefore faster).
5. Belle
An ideal theme for fashion stores with a wide variety of different designs (18 specifically).
Among its innumerable features, the variety of resources to personalize product sheets stands out, such as:
- Label how much you save on discounted products.
- Pre-sale label.
- Product countdown.
- Etc.
In their opinion, buyers highly value the attention of the staff’s support service.